👋🏻 Orientation to the High-leverage Content Program: Start here!
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Welcome! What you'll learn and accomplish here. (8:07)
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You're invited to the HLC Facebook Group!
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Why the High-leverage Content System works! (Orientation) (16:38)
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How the High-leverage Content System works (Orientation) (45:35)
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🛠 -- Make your copy of the HLC Master "To-Do" Checklist (4:05)
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Commit to your implementation timeline. (19:09)
📐 Strategize & Plan your 4 types of EXPERTISE-focused content
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Overview of this chapter: How it's organized (4:27)
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🛠 -- Make your copy of the HLC Strategy & Planning Workbook (1:15)
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Choose your offer & clarify your basics. (6:57)
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How to create resonant content when you don't have a "niche." (28:02)
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4 Strategies to Deliver Value Without "Giving It All Away for Free!" ;) (32:11)
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ChatGPT Basics for Content Strategy & Planning 📐 (15:48)
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Solving Problems (Strategize & Plan) (17:43)
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🛠 -- How to Use the HLC “Score & Select” Worksheet & Method (17:42)
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🛠 -- How to use the High-leverage Content Plan tracker sheet (6:36)
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Goals & Aspirations (Strategize & Plan) (21:54)
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Common Topic Pitfalls & How to Avoid Them (17:11)
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Busting Myths (Strategize & Plan) (17:26)
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Fixing Mistakes (Strategize & Plan) (7:07)
📐 Strategize & Plan your 5 types of CONVERSION-focused content
👩🏻💻 Create Your Content: Prep Steps
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Overview: Lessons, Resources & Tools in the "Creation" chapters (22:14)
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🛠 -- Make your copy of the HLC Strategic Content Outlines (2:21)
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🛠 -- Make your copy of the HLC Thought Leadership Checklist (1:22)
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Set up your Google Drive HLC folder (5:26)
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ChatGPT 101 for creating content (15:38)
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Using the HLC Thought Leadership Checklist (7:59)
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Here's what we're NOT doing in this course... ;) (4:48)
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Here's what we ARE doing: 4 Steps for Creating Your Content the HLC Way (7:27)
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🎙 🎥 [Watch this if you're creating AUDIO or VIDEO content!] - Customizing the HLC creation process (18:34)
👩🏻💻 Create Your Content: Write your HLC "Solving a Problem" Content Piece
👩🏻💻 Your Content Promotion Checklist
👩🏻💻 Create Your Content: Write your "Why Story" Content Piece
👩🏻💻 Create Your Content: More AI Writing Techniques
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Technique: Giving ChatGPT a writing sample (5:13)
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Improving your writing - for clarity and readability (9:06)
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Brilliant Titles & Headlines - Using ChatGPT (7:05)
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Calls to Action - using ChatGPT (6:30)
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Leveraging your Why story (2:44)
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Using the words of your ideal audience (6:54)
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Synonyms, Metaphors, Quotes (oh my!) (11:15)
👩🏻💻 Create Your Content: EXPERTISE-focused content
👩🏻💻 Create Your Content: CONVERSION-focused content
🎉 Bonuses, Extras + Supplemental Trainings
